By the time the second plane hit the World Trade Centre, the battle to define the 9/11 attacks had already begun, on both sides of the Atlantic. In the US President Bush made the fateful call for a war on terror, as the media rallied to the flag. In Britain Tony Blair and his cheerleaders enthusiastically fell into line. Inevitably, they faced a bit more opposition to the absurd claim that the atrocities had come out of a clear blue sky, and the country must follow wherever the wounded hyperpower led.
But not a lot. Political and media reaction to anyone who linked what had happened in New York and Washington to US and western intervention in the Muslim world, or challenged the drive to war, was savage.
From September 11 2001 onwards, the Guardian (almost uniquely in the British press) nevertheless ensured that those voices would be unmistakably heard in a full-spectrum debate about why the attacks had taken place and how the US and wider western world should respond.
The conventional wisdom boys have become more sophisticated, editing clips to tell a story, as to reporting a story, yet, unfortunately, they are just as wrong today as then on any number of topics, including the economy.
The big lies continue, the downward spiral continues, and no lessons are being learned because none are being taught, and the West continues to live an unreality.